Trzaskowski vs Nawrocki. 2 different communication strategies

Zdjęcie: Mowa Trzaskowskiego i Nawrockiego - porównanie strategii komunikacji / PAP / Leszek Szymański


We are after the second circular of presidential elections in Poland. Rafał Trzaskowski and Karol Nawrocki presented completely different communication strategies. The first – in a spirit of reconciliation and community, the second – is mobilising for further conflict for national values. Their speeches not only summed up the campaign, but besides revealed how different visions of relations with citizens will dominate the Polish public discourse.