- I'm sorry. In the US, the way of creating the image of politicians, besides in terms of photos, is at a very different level than in Poland. There, you consciously make meme situations for candidates. This was even erstwhile Donald Trump put on his apron and changed into a fast food restaurant individual for a moment. The viral effect was powerful - says Interii Jakub Szymczuk, a erstwhile presidential photographer, presently in the discipline Foundation I like it.