When the devil is in the details: a lesson from the UN for the event industry

Zdjęcie: Foto: iStock


During business events there are moments that nobody plans – problems with microphone, sound or lighting, presentation failures. Unfortunately, they frequently decide on the whole, due to the fact that they attract attention more than the message from the auditorium. The fresh organisational failures in the UN have clearly shown this. In the event industry, specified details find the success or failure of the full project.