Poles become perch. abroad companies on national sights
Zdjęcie: Na poważną barierę na polskim rynku e-commerce napotykają zagraniczne firmy. To brak zaufania. Aż dwie trzecie Polaków unika zakupów w zagranicznych e-sklepach z obawy o zwroty, reklamacje i autentycz
Foreign companies face a serious barrier on the Polish e-commerce market. It's a deficiency of trust. 2 thirds of Poles avoid buying in abroad e-shops for fear of returns, complaints and authenticity of products. Opinions of another customers play a key function in purchasing decisions. Overcoming this distrust is the key to success in Polish e-commerce.