The fresh Ladybug and Dino rival. Polish “hard discount” will conquer cities?

There is simply a fresh player in Poland who wants to challenge giants specified as Ladybug, Lidl or Dino. The Vollmart network, developed by the Polish Brand Distribution Group, celebrates the beginning of the 12th store in the country – only a fewer weeks after the 10th. This is the beginning of the expansion of a fresh kind of store: hard discount.