In homage to the icon of the art of watchmaking and the oceans. Swatch x Blancpain Collaboration

Swatch resembles another icon of Swiss watchmaking art — Blancpain. The watch was created precisely 70 years ago, revolutionizing the manufacture and becoming the first real watch dedicated to divers. Created by a diver and then launched in 1953, the 50 Fathoms model was created to meet the challenges of underwater expeditions. Almost immediately, it gained the position of the professional timekeeping tool chosen by diving pioneers as well as elite marine infantry around the world.
As part of their latest collaboration, Swatch is keen to pay tribute to this iconic watch by unveiling 5 fresh models. The brand remains actual to itself in the comic and playful...