Amazon returns to price talks with suppliers
From information published by Reuters It follows that Amazon is talking to suppliers about cost adjustments to reflect lower work rates on Chinese imports to the United States. The company confirmed that it cooperates with trading partners in order to adapt to the changing regulatory and cost environment.
Before Financial Times It reported that Amazon plans to reduce the rates paid to suppliers. In practice, this means the withdrawal of earlier price concessions which were intended to offset the advanced duties in force in the erstwhile months. For Amazon retailers, it is simply a clear signal that the platform is actively recovering the cost advantage.
Where did the change in duties and the figures come from
At the end of October last year, the US administration agreed with the Chinese authorities a partial simplification in import duties. The decision was part of an agreement between the president of the United States Donald Trump and China's leader Xi Jinping. According to the data cited by Reuters, the average rate of work on Chinese imports to the USA fell from around 57 percent to about 47 percent.
This is inactive a very advanced level, but the scale of the simplification is of real importance for unit costs in e-commerce. With large volumes and low margins, even a fewer percent difference translates into millions of dollars of savings. Amazon, as the world's largest marketplace, seeks to make these benefits visible in the acquisition prices from suppliers.
Consequences for retailers and the market
For e-shop owners and sales brands on Amazon, renegotiation means force on wholesale prices. The platform will anticipate lower duties to be reflected in commercial conditions. In practice, this may reduce the price flexibility of suppliers, especially those who have previously operated on low margins.
At the same time, the situation shows how powerfully US trade policy affects global e-commerce. Amazon uses scale and cost data to respond rapidly to regulatory changes. For retailers in Europe, including Poland, this is an crucial lesson in cost hazard management and diversification of sales channels.
Legal uncertainty remains in the background. Supreme Court of the United States announced further rulings on the legality of the wide duties introduced under the Emergency economical Powers Act. If the court finds them illegal, the U.S. administration may be forced to return to importers as much as $150 billion in paid duties. This is simply a script that further increases the variability of the environment for large platforms and retailers.
Read also: Amazon will divided client reviews between product variants. Changes since February 2026
FAQ. The most common questions of e-commerce retailers
- Will the US tariff simplification on China automatically reduce prices on Amazon?
Nope. Amazon has individual talks with suppliers and expects price adjustments, but the scale of changes depends on contracts, volumes and cost structure. - Is renegotiation just about the US market?
Directly yes, but Amazon's pricing decisions frequently influence global purchasing policies and price benchmarks besides in Europe. - How should retailers prepare?
It is worth examining cost structure, price scenarios and dependence on 1 marketplace. Diversification of sales channels and transparent communication with partners become crucial. - Will customs be back in 2026?
Yeah. Judicial matters and political decisions in the US can proceed to change global trade conditions, which straight affects e-commerce and logistics.
